Sherwin-Williams is all about celebrating contemporary life and it shows in their color palettes for 2018 that you can incorporate into your home decorating and staging. Affinity, Connectivity, and Sincerity.
Sherwin-Williams says that each color is inspired by “the collective culture of the moment – from fashion to technology – and captures the aura of a year that is bound to be full of progress.”
Here’s a look at each color:
Affinity: This color is a combination of blue, fuchsia, and brown, and is meant to celebrate the connection of people and places. Affinity is meant to make you feel relaxed but also excited about unexpected fun! The company recommends decorating with this color using a base of neutral browns and vibrant accent colors in pinks and blues!
Connectivity: This palette is inspired by innovations in technology and includes oranges, blues, greens, and yellow. It’s modern and playful and its blues are balanced with neutrals, warm yellow, and purples. Creams and grays will give this color plenty of warmth to make any room feel comfortable!
Sincerity: Minimalism is having a moment in home decorating and staging. Sherwin-Williams predicts this trend isn’t going anywhere, either. However, minimalism is no longer about an empty space but rather a space that is full of possibilities. Sincerity, inspired by Minimalism, is about mindful living and creating an environment to disconnect and recharge. It’s made of soft neutrals, greens, and pinks to create a color of harmony.
Interested in learning more about how you can incorporate these colors into your living space? Check out our Color Confidence classes offered by DSA trainers across the country! Our color class is a unique color selection system blending the science of color with the power of numbers and will tech you to communicate color with your client so you no longer have to ask them what their favorite color is! Learn more about our color classes, home decorating, and home staging classes atwww.the-dsa.10web.me.
Author: Sandra Racz
Sandra Racz operates Signature Redesign LLC and The Decorating and Staging Academy. She has been a professional real estate stager since 2004. Racz, services Scottsdale, AZ and Denver, CO. Sandra’s successful career and happiness in the industry inspired her to help others turn their love for decorating into a business. As the Executive Director of The Decorating and Staging Academy, Sandra also offers training in Color, Home Staging, and Interior Decorating, Seasonal Decorating and Event Planning. Sandra was recently voted One of the Top 100 Most Influential People in Real Estate Staging, by The Real Estate Staging Association® (RESA®). She has won national awards in the categories of Interior Redesign, Interior Decorating and Real Estate Staging. She has been featured in numerous magazines, local newspaper articles and has trained and lectured to thousands of decorating and event professionals. Sandra is a firm believer in giving back to the community by coordinating projects for Habitat for Humanity, the Cancer Society, The Cystic Fibrosis Foundation, Autism Speaks and serves on several boards. Sandra holds a B.S. in Marketing from Florida State University and a M.B.A. from Troy University. She has held multiple positions in marketing and advertising and taught college-level business classes.